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  • A Change of Course

    It didn’t shock golf operators when The Desert Sun reported two golf course closings in the Coachella Valley early this fall. Read More

  • Heaven On Earth For Women

    Tenna and Mike Merchent are making Purgatory Golf Club a haven for female golfersRead More

  • The Power of Partnerships

    For Alan Cale and Cornerstone Golf Partners, there’s only one way to enter a management contract: as a trusted advisorRead More


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  • Leveraging Loyalty
  • Leveraging Loyalty

    The hotel and airline industries have become adept at developing and using loyalty programs as customer retention tools, but golf is somewhat behind the curve. In this video from the NGCOA Annual Conference, experts from a variety of industries–including one course owner who has seen tremendous success utilizing loyalty programs to enhance stability and drive profits–share tips on how to develop a system that keeps customers coming back for more.Read More

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Featured Resource

Bright Ideas Archive

Brought to you by ValleyCrest Golf MaintenanceBright Ideas Icon 
Access some of the most creative ideas golf course owners and operators have to offer within the Bright Ideas area of the GB Archive.Read More

November 2015 Issue

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