Loyalty marketing is both art and science, yet its essence is grounded in individual connections
In 2015, the outlook for success of golf-facility investments—on a scale of 0 to 100—is 63.1. So says a report based on the Golf Investor Sentiment Survey.
Even with a growing portfolio of courses, Wilson Golf remains committed to running its facilities like mom-and-pop operations
Loyalty is a vastly misunderstood and often misused term. In this video outtake from the NGCOA Annual Conference, hear stories from peers who’ve used loyalty programs to enhance stability and drive profits. Find out why loyalty programs work and learn how to develop a system that keeps customers coming back for more.
Members of the National Golf Course Owners Association receive free access to the Golf Business archive and other exclusive material. To login, please enter your NGCOA username and password below.
Forget your password?
Non-members: to learn more about joining the NGCOA, visit www.ngcoa.org/circle or contact us directly.
Brought to you by ValleyCrest Golf Maintenance Access some of the most creative ideas golf course owners and operators have to offer within the Bright Ideas area of the GB Archive.
Golf Business - The Official Publication of the NGCOA © 2015 | ngcoa.org