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  • Grip on Virtual Reality

     Simulators generating real-life revenuesRead More

  • Egull’s Tweaking The Tee-Sheet

     In 1995, Pascal Stolz was at the forefront of a technological golf equipment revolution when the former TaylorMade worldwide vice president of marketing helped introduce the Burner Bubble to mainstream golfers. Nearly 25 years later, Stolz hopes another technological twist on the game will drive equally as much change in green fees and tee sheets.Read More

  • Building a League of Your Own

     About 10 years ago, when I was new to the golf industry, I asked a club pro at a public course why they didn’t encourage more golf leagues as a way to fill the tee sheet and benefit from more food and beverage (F&B) sales. I still remember his grimace and his response — “Do you have any idea what a hassle it is to manage a golf league” — followed by a litany of challenges.Read More

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  • Disaster Preparedness

    If you’re like most of us, the answer is no. It can be difficult to know where to begin and where to go from there. A disaster may be caused by carelessness, negligence, bad judgement or by natural forces such as a hurricanes, tornadoes or floods.Read More

October 2017

Emails Made Easy

Emails, and email lists, are the cornerstone of your digital marketing efforts. In this exclusive NGCOA webinar, Allison George shares ways to grow your email database and offers tips for segmenting your list to ensure promotions are hitting the right people at the right time.


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Featured Resource

Bright Ideas Archive

Brought to you by ValleyCrest Golf MaintenanceBright Ideas Icon 
Access some of the most creative ideas golf course owners and operators have to offer within the Bright Ideas area of the GB Archive.Read More

September 2018 Issue
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